Trace Adkins and Richard Petty Team Up with BC and Goodys Powders to Ask Fans to Like Supporting Wounded Warrior Project and Victory Junction

Memphis, TN (PRWEB) October 31, 2011

Starting in November, fans of BC and Goodys Headache Powders and country music superstar Trace Adkins and racing legend Richard Petty, will have another opportunity to help honor and empower wounded service members as well as children with chronic medical conditions. The Pick a Powder campaign http://www.ECigBrandStarterKit.com/go/free-trial that began during the summer of 2010 with a friendly rivalry between Adkins, spokesman for BC Powder and Petty, spokesman for Goodys Powder, is launching the Like, Share, Change the World campaign.

Utilizing the power of Facebook, fans can go to BC and Goodys Facebook pages to help raise funds for Wounded Warrior Project (WWP) and Victory Junction. For every BC or Goodys page liked, a $ 1.00 donation will be made (up to $ 50,000) to Wounded Warrior Project from BC and to Victory Junction from Goodys. After fans like BC or Goodys pages fans can go to an electronic wall and share a suggestion for how to make the world a less painful place. After posting, fans can register for a sweepstakes for an all-expense paid VIP trip for four to the Goodys Fast Relief 500 at Martinsville Speedway (race tickets, air and hotel) courtesy of Goodys, or an all-expense paid VIP trip for four to a Trace Adkins concert stop (concert tickets, air and hotel) in 2012 (location TBD) courtesy of BC. The campaign begins on November 1, 2011 and will go through February 29, 2012.

Both charities, Victory Junction and Wounded Warrior Project, have been an integral part of the Pick A Powder campaign since it began. Last April, BC and Goodys collectively gave $ 100,000 to the charities in a check presentation at the Goodys Fast Relief 500 in Martinsville, Va. BC and Goodys hope to get the publics help in raising that amount again for the charities through this years campaign.

With our new Like, Share, Change the World campaign, we are excited to provide the loyal fans of BC and Goodys another opportunity to join Team Trace and Team Richard to help raise funds and awareness for our two Pick A Powder charity partners Wounded Warrior Project and Victory Junction, said Traci Plate, Goodys and BC Powders Brand Manager, GlaxoSmithKline. With November being Autism Awareness Month and the month of Veterans Day, it is the perfect time to launch this new effort and provide insights into some of the challenges veterans and families with seriously ill children face. We look forward to seeing the Facebook postings of how powders fans will help make the world a more pain-free place. One thing we can all continue to do is to help make a difference in the lives of our wounded service members and children with serious illnesses.

According to Wounded Warrior Project (woundedwarriorproject.org), more than 45,000 of our nations armed forces have been physically wounded during the current military conflicts. Hundreds of thousands more are estimated to be recovering from invisible wounds of war, including post-traumatic stress disorder, major depression, and traumatic brain injury. Through our partnership with BC Powder, we are able to continue serving our injured service members that have proudly served our country, said Wounded Warrior Project Chief Development Officer, Adam Silva. With the support of partners like BC Powder and Team Trace, we are able to honor, empower, and make a difference in the lives of our servicemen and women and their families everyday throughout the year.

As a part of the campaign, BC and Goodys also want to provide the public with insights on some of the headaches and challenges many of the Wounded Warrior Project alumni and Victory Junction families face and to enlist the publics understanding and help in making their lives less painful.

According to Wounded Warrior Project alumni:

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